In the corporate realm, events are taken very seriously. Hiring a headline performer can be a stressful job or it can be fun and exciting. After 26 years of specializing in corporate special events, I thought I’d share important traits for entertainers and their clients to consider....

The more we connect with people virtually; on Facebook, Twitter, Skype and via texts , the more we are virtually starving for personal connections. That’s what the most dynamic live-performance acts are betting on in today’s technology-saturated business environment. Exciting, unique, interactive shows have the wow-factor; and everyone loves a celebrity performer, even if it’s just so they can say they saw someone famous....

Corporate events, in and of themselves, are activities to look forward to. They signify a milestone crossed for a company, a celebration of a meeting a goal, or a step in a new direction. Employees look forward to these times when they have the chance to let their hair down and socialize with their colleagues without deadlines and projects looming in the near future...

Choosing the proper entertainment to perform at a corporate event can be an exciting undertaking. Searching for the talent, reading their reviews, watching their videos and making the final decision can make you feel like you are preparing the cast for the next big play on Broadway. ...